A
country rich of natural resources, hospitable people, a dozen of tourist spots
all over the archipelago, what could the Philippines could ask for more?
Suited in the South East Asia lies a tropical country packed with beautiful
landscapes and full of hot spots to visit with.
Philippines
are one of the world’s rich in natural resources and also on biodiversity. In
fact, the underground river in Puerto Princesa, Palawan was chosen to be one of
the worlds “7 Wonders of Nature”. The year 2011 is really a remarkable year for
the Philippines and now this year, 2012, is a another milestone.
Spearheaded
by the Department of Tourism (DOT), introduced their new tourism campaign
slogan, “It’s More Fun in the Philippines”. The tourism campaign slogan (Its
More Fun in the Philippines) of the Department of Tourism was a trending topic
on twitter before it was officially launched and criticism was around on the
social networking site saying that the slogan is a plagiarize one and just the
same as the Switzerland which the head of the tourism campaign clarified that
it was just a coincidence. The tourism slogan of Switzerland, “It’s More Fun in
the Switzerland”, was almost a 61 year old slogan because it was created for
almost 6 centuries ago, or to be specific, 1951.
Well,
let’s talk about the positive side. Students’ from known universities in
Cagayan de Oro answered the question if the new tourism campaign slogan can
engulf more tourists and here are their opinions:
image from Google |
Anonymous said “Yes, because by their slogan, they can make the
tourist imagine what is in the Philippines and by their imagination, the
tourist can feel the fun and excitement here in our country”
Pearl Therese Aton said “Yes, because Filipinos will be able to
share the things that makes Philippines “fun”. Tourists will be then interested
to come and visit. Indeed, there’s no other place that’s more fun than the
Philippines.
Basically, a
positive energy opposes negative energy and like the annotations of our dear
fellow men, there are still not that satisfied with the slogan, here are those.
“I don’t think that it can
attract the people. How can it be more fun here if there are lots of tragedies
happen? Tourist would hesitate to come because of the news such as flashfloods,
landslide and other”
“For me, the term that they use
is not the appropriate words to describe Philippines. Because, when you say ‘it’s
more fun’, that connotes negative side on our country, maybe because you can
hear the word fun from the young ones only and the tourists that are coming
here in our country are not only for vacation but also for their business
matters”
“No, totally not attractive, since our country
is suffering for a typhoon trauma so what’s the essence of having fun in the
Philippines, We might just discouraging the tourists …. For me, it’s more
pleasant to use a slogan like ‘It’s Priceless to Enjoy Philippines’, it catches
more attention to our tourists.”
Agreements and contradictions on the slogan are one of the hot topics as for now but we don’t
hold the future, “malay natin”. As
for now, let’s just support DOT’s slogan because in that way because we are
connected by a common bond and that is “UNITY” which makes the Philippines more
FUN.
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